Many individuals start their businesses on the internet in hopes of gaining large amounts of traffic, but we have heard hundreds of clients complain about never reaching the desired search engine ratings on the internet. They spend thousands of dollars on domain registrations, website development and design only to see their businesses reaching the target audience.
The problem is quite simple; we focus on getting high quality websites but never really market them properly. A lot of people overlook the importance of link building only to realize that they made no progress in the end. Those who do link building also have problems reaching the target audience effectively because a common belief on the internet is to create more links to gain more traffic. In reality, search engine ranking is more than just a link building number game, you need to consider the competition and aim for the highest possible backlinks.